Ever since Google has been around there has been a tremendous amount of emphasis on keywords, metatags and Google rankings. And all of these issues are – of course – highly relevant. The internet is made up of an incomprehensible amount of pages and if customers aren’t able to find your page within this labyrinth of websites, selling your services or product will prove hard to do. Find ability is absolutely important. But it doesn’t stop there. Being findable through major search engines, related websites en other important places doesn’t mean you can sit back and relax. Visitors and prospective customers shouldn’t just find your website, you need them to hang out and buy your services or products.
Once visitors are on your site, content becomes the most important aspect to focus on. And – believe it or not – the power of good content is still underestimated. Which is a shame, because good content plays an important role in the Google-effectiveness and marketability of your website.
A short reminder to all of you who have forgotten why good content is pivotal:
Good content
- Keeps visitors on your website
- Makes visitors trust you
- Makes people share your website with others
- Makes other site owners link to your website
- Improves your find ability in Google and other search engines
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May 23rd, 2009 at 11:43 pm
okay, just a little test